AIRTEL - THE NETWORK LINKING THIS ALL-STAR GROUP AND CONNECTING MILLIONS OF FANS THROUGH THE UNIVERSAL LANGUAGE OF MUSIC
After weeks of studio work, Africa’s first super-group ONE8 has released its debut single – Hands across the world – to global audiences. The group comprising eight of Africa’s top selling artists and one global superstar also revealed the power behind their collaboration as Airtel, one of the world’s leading mobile communications companies.
The exhilaration has been growing over the past month, first with the announcement of the various artists from across Africa as they joined the group, followed by the trip to Chicago to record with the legendary R & B artist R Kelly. The wait is finally over and now, as ONE8 releases its first single and video to the world, Airtel’s back-stage involvement and commitment to this project can be revealed.
Airtel ONE8 is a revolutionary project with a pan-African and global vision. Music is the bond that connects the diverse cultures and languages of the 53 countries of Africa and Airtel has been working behind the scenes for months to help create a truly pan-African emotional connection through ONE8.
Fans all over Africa will be connected to ONE8 through the Airtel network with millions of ONE8 fans across the continent accessing the latest gossip, ringtones, music and videos from the band. Airtel customers can download Airtel ONE8 content by sending a short code SMS to 6262 with the word ‘ONE8’.
The excitement and enthusiasm shown by R Kelly and his entire production crew in Chicago in support of this project shows how the African spirit is reaching out to the world. Eight amazingly talented and inspirational African superstars, supported by Airtel, Rockstar 4000 and Sony Music Worldwide, are showcasing the talent, passion and rhythm of Africa to the world.
Airtel is fully committed to the long-term support of this project and has been working closely with its supporting partners Rockstar 4000 and Sony Music Worldwide to ensure that the release of Airtel ONE8’s first single and video is a major event across the continent and worldwide.
Events have been taking place in over a dozen African countries and the single and video will be available through a host of digital platforms, making it accessible to millions of people.
Airtel ONE8 is symbolic of the power of connectivity – using networks, technology and the power of music to unite Africa and Africans.
You can follow ONE8 around the clock on the following official portals:
Website: www.airtelone8.com
Mobisite: airtelone8.mobi
Facebook: facebook.com/airtelone8
Twitter: twitter.com/airtelone8
YouTube: youtube.com/one8TV
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